4-6 DECEMBER 2021

LEADERS IN EXPERIENCE SUMMIT

What is the Leaders in Experience Summit?

Following our third successful event agency focused summit, a new summit for experience focused agencies has been created called Leaders in Experience, to be held at the Global Event Summit in Chamonix. This peer to peer group of senior professionals in the world of creating experience for their clients will become a must attend event to discuss hot topics affecting their businesses agency.

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THE DESTINATION

The Leaders in Experience Summit this year will take place at the opulent ‘Le Chalet Mont Blanc’, a beautifully designed ski chalet set into the amazing backdrop of the French Alps.  

Hailed as France’s number one Ski Chalet according to the World Ski Awards, Le Chalet is perfect for relaxing with customers and colleagues. Carefully and uniquely designed to respect the privacy of the individual, whilst offering shared spaces that offer a perfect environment for socialising, relaxing and having fun.

The property has three lounges to cater for any kind of gathering. Catch up on the day’s activities with a coffee in the day lounge, relax after a hard day skiing (or snowboarding) in the comfortable main lounge or enjoy a drink or two in the cocktail lounge.

WHY YOU SHOULD ATTEND

ENGAGE.

This event will provide the attendee with a unique opportunity to network and learn from other senior experiential event planners in an intimate and inspiring surrounding.

Off site events are regarded as the most valuable use of an attendee’s time to gain deeper understanding of issues facing their role and relationships with other professionals that will aid them in the future.

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EDUCATE.

The aim of this event is primarily to provide a greater understanding of; the challenges that experiential event planners face with their activations and how to form new business connections amongst destinations and event planners alike.

The main subjects that the CMW editorial team will be airing in these peer-to-peer sessions are:

  • Client/Agency relationship
  • Position of experience in the marketing mix
  • Production delivery threats
  • Role of digital in experience

Amongst many more…

EXPERIENCE.

After such a restrictive year for all of us, we understand now more than ever the importance of balancing education with experience on this summit.

Aside from the workshop sessions that’ll take place across the 3 days, we’ll also be arranging a series of exciting, interesting and relaxing activities for you to enjoy amidst the beautiful mountainous landscape of Chamonix.

ITINERARY & SESSION CONTENT

08:40Depart London
11:20Arrive Geneva
12:00 – 13:00Transfer to Le Chalet, Mont Blanc, Chamonix
13:00 – 14:00Welcome drinks & lunch
14:00 – 15:00Fireside discussion 1 – Brand experience in the new world – retaining ROI in an increasing world of options and the rise of “Return on experience”
15:00 – 15:15Break
15:15 – 17:00Fireside discussion 2 – Rise of integrated agencies, and the pressures to deliver all aspects of media and experiential
17:00 – 17:30Check equipment
17:30 – 19:00Free time
19:00 – 19:30                                                                 Drinks reception
19:30 – 22:00Dinner
08:00 – 09:30Breakfast
09:30 – 10:30Fireside discussion 3 – Digitalisation of experience 
10:30 – 10:45Break
10:45 – 12:00Fireside discussion 4 Sustainability: to be sustainable means being more than solely environmentally conscious. How important is it to your agency to design sustainable events? 
12:00 – 12:30Prepare to depart for lunch and skiing/activities
12:30 – 13:00Travel to activities
13:00 – 14:00Lunch on the mountain
14:00 – 16:00Skiing/activities
16:00 – 16:30Travel back to the chalet
17:00 – 18:00Fireside discussion 5 (optional) – Lack of real-time, actionable data 
18:00 – 19:30Relax, treatments, massages etc.
19:30 – 20:00Pre-dinner drinks
20:30 – 22:00Dinner
22:00 – FinishDrinks either in the chalet or in Chamonix town
08:00 – 09:30Breakfast
09:30 – 10:30Fireside discussion 6 – Rise of brands are offering “lite” versions of their events
10:30 – 11:00Prepare to depart for activities/ Leave room
11:00 – 11:30Travel up to the mountain/activities
11:30 – 13:00Skiing/activities
13:00 – 14:00Lunch on the mountain
14:00 – 14:30Travel back to the chalet
14:30 – 15:00De-camp at the chalet and get ready to leave
15:00 – 16:00Fireside discussion 7 – the evolution of the client agency relationship – what are the latest trends? What can be learned from the advertising world?
16:00 – 17:00Tea and cakes & free time
17:00 – 18:00Transfer to Geneva
18:00 – 18:15Arrive at airport and check in 
20:10 – 20:50Flight back to London

REGISTER TO ATTEND

Apply for your space on the summit.

If you are interested in attending our summits, please fill in the form below. Tickets for the summit are £295 per person, which will contribute to some of the cost of flights, accommodation etc.

The Global Event Summit editorial team will review the application and reply to you with the results within 72 hours!

Alternatively, if you’d like to be sent one of our delegate information packs before applying – simply email cmw@mashmedia.net and we’ll send one over within 24 hours.